Prêt-à-porter (meaning ready to wear in French) is essentially the opposite of high fashion (haute couture). This everyday fashion wear can be found in stores that line nearly every boulevard in Paris, from the Champs-Élysées to the lesser known boulevards such as St. Michel or St. Germain. This style of fashion can be found in stores such as Grand Magasins (department stores) or small boutiques. Some of these stores are extremely expensive, such as Louis Vuitton, while others have items for only a few Euros, such as Etam. All of these stores have clothing that is very trend oriented for Paris, specifically having things like scarves, boots, high-quality coats, and bags (all of which are sold for men as well). These stores all have the classiest of clothing, making dressing like a high-class fashionista simple. Even the clothing options for men follow very classy, trendy and fashionable. Rarely will you see men in just t-shirts and jeans. Either way, no matter where you look in Paris, no matter what you are shopping for or what your budget is you will be able to find something that satisfies your cravings for Parisian fashion.
A window display of a Parisian boutique
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Louis Vuitton on the Champs-Élysées |
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An advertisement for Guess on the back of a tour bus |
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Two fashionable Parisians |
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